Author: Kristina Laova

Spurred by an unrestrained passion for academic research, ESL teaching and vivid writing. Keen traveler and an adventurous soul as curious as humanity.

Read any business magazine and you’ll see one story about how a plucky young startup turned big business on its head. You’ll find tons of advice on how your small enterprise can beat the large corporates at their own game. While these stories make headlines, they’re misleading. Don’t get us wrong; we love it when the underdog wins. We just don’t feel that the large corporates are your primary source of competition anymore. With 99.9% of businesses in America being small enterprises, big business may be the least of your worries. Smaller companies are more adaptable and able to offer…

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